CORE MESSAGING
At Kernel Communications we specialize in crafting unique and memorable core messaging that encapsulates the essence of what you want to communicate. We work with you to create simple but elegant messaging for your company or campaign to make sure you present a clear and consistent image.
Kernel
noun
1 The kernel of your message: ESSENCE, core, heart, essentials, quintessence.
STORY DEVELOPMENT
The campaign doesn’t end with a slogan, and we’re experts in developing a story for your brand, product, or service that will keep your audience listening. By creating a story, you can reach beyond the scope of data-driven messaging and touch the soul of your market.
LISTENING...
Listening is at the root of all great messaging. The closer you listen to your target market, the more your results will grow. Kernel Communications utilizes focus groups, surveys, key informant interviews and other tactics to ensure your message connects with your target audience.
